Top 5 Travel and Local Apps in New Zealand Q4 2022

In Q4 2022, the top 5 Travel and Local apps in New Zealand showcased varied performance trends in terms of weekly downloads and active users. Here’s an overview of their metrics:

Air NZ saw a steady trend in weekly downloads, starting at approximately 6K in late September and ending the year around 4.8K. The app's weekly active users began at 15.6K, experiencing a gradual decline to 13.5K by the end of December.

Booking.com: Hotels & Travel had consistent weekly download numbers, ranging from 4.1K to 5.4K, with a notable peak in the final week of December. Active users for the app started at 157K in late September, rising significantly to 191K by the end of December.

HomeAway Vacation Rentals exhibited stable download numbers, with a slight increase towards the end of the quarter, peaking at 3.4K in the last week of December. The app’s weekly active users showed a steady increase from 14.7K to 18.2K over the same period.

Beam - Escooter sharing experienced a significant rise in weekly downloads, jumping from 2.4K at the end of September to 8.9K by the end of December. Active users followed a similar upward trend, starting at 7K and reaching 13.9K in the last week of December.

Airbnb maintained a consistent download rate, with a notable increase to 3.7K in the final week of December. The app’s weekly active users rose from 32.2K to 41.7K during the quarter.

These insights, sourced from Sensor Tower, reflect the dynamic user engagement and download trends of the leading Travel and Local apps in New Zealand for Q4 2022. For more detailed analysis and data, visit Sensor Tower.